
About the product
Mackerel is a bold vintage sans serif typeface that captures the strength and authenticity of hand-painted lettering. Designed with a balance of clean geometry and organic texture, it brings a warm, human touch to modern design. Its handcrafted edges and subtle imperfections make it perfect for projects seeking both rugged character and timeless readability.
Inspired by mid-century signage, maritime design, and classic branding, Mackerel feels right at home on logos, packaging, apparel, and editorial layouts. Its sturdy, all-caps structure ensures clarity and impact, while the textured details add depth and authenticity to every composition.
Built for versatility, Mackerel adapts easily across print and digital platforms—ideal for brands that value craftsmanship, simplicity, and a touch of nostalgia.